CFCC, Smart?

Filed Under Brad Works 

I was mildly amused to see that earlier this week the Center for Church Communication made the list for one of the 59 smartest organizations online. The list is put out by Seth Godin’s Squidoo and a couple of other organizations.

I didn’t think much of the recognition until talking with Josh Cody this morning. Josh made an obvious but overlooked point. The fact that mainstream media has acknowledged a “church thing” as smart is quite a statement. We didn’t start CFCC to be seen as smart or even gain the attention of media. We started it to elevate the conversation about church communication so that churches would get better at telling the Story.

Many thanks to the CFCC community for being so smart — now don’t let it get to your head!

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