• Hi, I’m Brad Abare

  I'm a make-it-happen guy working with big idea people. I design teams and orchestrate strategy so that great ideas I believe in get done.
  
  I am Jamaica's husband, Foursquare's comm director, Personality's founder, and a catalyst for CFCC.
  
  
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I really like it when books have promo videos that communicate the big idea. It seems like a contradiction to have a video promote a book (different audiences, less room for imagination, etc.), but a 1-3 minute teaser for a book is brilliant.

I saw a book promo video today for Shalom Auslander’s new book, Foreskin’s Lament.

As if the title of the book alone wouldn’t pique your interest–the video certainly does. Love it!

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